What is the difference between the saffron I buy from Zafirance and the saffron I usually buy from the market?

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First: Originality. Saffron is the most expensive and treasured spice in the world and saffron from Iran is one of its most superior varieties. However, Iran’s Discretionary Correction Bureau (the agency responsible for supervising prices and combating overcharging or price gouging), after analyzing commercial products, has confirmed that about 800 types of saffron are fraudulent. By purchasing directly from the farmers who have contract with us and their saffron has been analyzed in the lab, you, first and foremost, First and foremost, can make sure about the authenticity of our saffron. Each farmer’s Saffron goes to the laboratory in each season, and is priced and sold after determining its quality.

Second: Picking healthy organic saffron consciously. In traditional market, saffron of different farmers are mixed together. But in Zafirance, you can choose a farmer that does not use toxins and chemical fertilizers.

Third: Awareness of the quality of saffron. You will choose your saffron quality according to your budget. Saffron of each farmer who produces over a kilo a year will qualitatively be determined in the lab after its harvest and you will choose the quality of your saffron.

Four: Buying saffron in a suitable package. Saffron must not be exposed to light. Saffron threads must not get broken on the way they reach the consumer. Saffron is very light and oxygen-sensitive and will quickly lose its scent and flavor if exposed to air and light. Because the farmers’ saffron in Zafirance is packed in metal cans, they do not absorb light and remain healthy as they reach the customers’ hands.

Five: Helping smallholder farmers to improve their incomes. When you purchase through Zafirance, saffron farmers receive 15 to 25 percent more money, in comparison to traditional saffron markets. By introducing farmers directly to the buyers, farmers can get a higher social status.

What are the main factors influencing saffron quality?

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After being sure of the authenticity of saffron, there are three main factors to measure its quality: (a) Crocin, which determines the red color of saffron, (b) the glucoside picrocrocin which is responsible for saffron’s flavor., and (c) Safranal, a volatile oil, which gives saffron much of its distinctive aroma.

Iran’s standard for saffron is more rigorous than the International Saffron Standard (ISO 3632). According to Iran’s standard, the level of crocin, which determines the amount of saffron coloring, should be 200 for grade I saffron and 220 for the excellent grade saffron.

Fraud in Saffron

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Tasnim News Agency: The Chief Director of Khorasan Razavi’s Discretionary Correction Bureau stated: According to research conducted on 7,000 samples of saffron distributed in Mashhad, it was concluded that 78% of the products distributed are contaminated with artificial tartrazine. (Resource)

The priciest spice in the world is not only potential to fraud in Iran, but throughout the world; More than 50% of the saffron sold in the world is said to be mixed with fake saffron.

Adulteration and ways to detect it:

The speed of coloring

Good saffron doesn’t color back so fast,

it has some color additives. The yellow parts of saffron stigma which are cheaper may be dyed by color additives. If saffron threads lose their color entirely within 15 minutes in boiling water, it means that additives have been added to the threads.

Sweet/bitter taste

Chew a few threads of saffron. It needs to be bitter. If not there are some additives in it.

Authentic Saffron is not oily

Press the threads of saffron in a sheet of paper. There shouldn’t be oil stains on the paper.

The thread form

Saffron may be adulterated by adding dyed corn silks, dyed beef fillet thread, etc. The ending part of the authentic saffron threads must be horny shape. They aren’t rod shaped.

Fraud in Saffron

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Tasnim News Agency: The Chief Director of Khorasan Razavi’s Discretionary Correction Bureau stated: According to research conducted on 7,000 samples of saffron distributed in Mashhad, it was concluded that 78% of the products distributed are contaminated with artificial tartrazine. (Resource)

The priciest spice in the world is not only potential to fraud in Iran, but throughout the world; More than 50% of the saffron sold in the world is said to be mixed with fake saffron.